The Blog

DIGITAL MARKETING STRATEGIES TO GROW YOUR BUSINESS ONLINE With a myriad of advertising channels and digital marketing tools on the web today, you might not think it is still appropriate to consider emails and newsletters as digital assets. Sadly, you’d be wrong – good old email marketing is still an effective communication channel if you follow a few simple ideas that remain consistent with the rest of your onlinemarketing strategy. What is a newsletter? A newsletter, which we can also call email marketing or direct email marketing is web content sent […]

Black Friday Digital Marketing Strategies & Tips The busiest online shopping weekend of the year is upon us – the Black Friday & Cyber Monday rush is among the most important time of the year for online stores. eCommerce and online businesses only have a short window of time to entice shoppers to take advantage […]

THE ART OF BEING A SOCIAL (MEDIA) BUTTERFLY From big brands to start-ups, every business at some point will embark on a social media campaign, no matter how big or small. And, It’s impossible to have a digital strategy without mentioning “social networks”- from Facebook to Instagram, Twitter to YouTube, one thing is for sure; […]