The Blog

Take direct response advertising out of the equation to truly meet the needs of your customers.    We’ve all been there. Busy scrolling through photos of dog antics and giant sandwiches, when all of a sudden you’ve signed up for a free twelve week shred plan and are being bombarded with emails about joining a fitter, stronger community. You might open the […]

Blogging is hugely beneficial to any business when it comes to online marketing, but particularly small businesses and start-ups; the key reason being – it gives your search engine rankings a major boost.  The likes of Google and Bing, LOVE fresh, new content – when blogging consistently, you’re giving those search engines more ammo to index your website.   But before you get started on […]

Over the last fifteen years, social media has played a huge role in the language of marketing. Fax numbers have been replaced by handles on email signatures, and a quick post to keep clients up to date with company news or share product information, has transformed into a full-time role.   Consumer behaviour has influenced how, when, and […]

23rd March 2020, the day when lockdown was implemented across the UK and the world copes with life indoors, it seems we’ve battened down the hatches settled in to be at home for the long haul, we have seen the shifts of this “new norm” across many sectors but for most, the financial effects of […]

1. Refine your keyword research To generate ideas you can use the tools made available by Google, such as Google Suggest and Google related searches, in addition to the keyword planner. Related research may suggest topics for future discussion. Google Keyword Planner allows you to find a lot of information on the keywords we insert, […]