The Blog

Building a website is just the first step for a small business’ online presence. To ensure your website is truly effective, you have to make sure it gets plenty of TLC. If you want your business to evolve and grow with your customers, it’s vital to be sure it’s working at its ideal level. Don’t […]

As a small business, you might think that the time and effort that goes into writing blogs just can’t be worth it. However, the benefits can be astronomical and blogs might not be as much effort as you think. One major boost is to your search engine optimisation. Search engines love fresh, new content and […]

No matter what a business does, the most important thing, in terms of marketing success, to determine is your target audience. This allows you to find the most appropriate and effective strategy, tailored to your desired demographic through content, SEO, web design and social media. According to research, people are drawn to marketing that is […]

Social media is a key tenant of marketing activity no matter your business. However, there are so many different approaches and results can vary wildly! There’s no exact science but this blog aims to bring you some important guidelines that can help you find the right balance. One thing you need to consider is who […]

Experts estimate that by 2028, 50% of all retail sales will happen online. This means it is more vital than ever to ensure your website is attracting your potential customers, achieving sales and retaining long-term, loyal fans of your brand. If your site is currently more of a brochure, it might be worth starting to […]